Peanut Campaigns

Our purpose-packed campaigns that break the silence around motherhood. Turning taboos into loud, honest conversations spotlighting the real issues women want to hear about.

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More from us, just because

Shiza Shahid on the Malala Fund, Building Our Place, and Why Motherhood Is the Most Communal Experience of Her Life

Shiza Shahid on the Malala Fund, Building Our Place, and Why Motherhood Is the Most Communal Experience of Her Life

We sat down with Shiza Shahid on set for our 2026 Changemakers campaign. Shiza co-founded the Malala Fund at 22, then built Our Place with her husband into one of the most culturally relevant brands in America, and she's now a new mother.

Jess Quinn on Normalizing Different, Motherhood as an Amputee, and Learning to Love Her Body

Jess Quinn on Normalizing Different, Motherhood as an Amputee, and Learning to Love Her Body

We sat down with Jess Quinn on set for our 2026 Changemakers campaign. A creator, advocate and women's health founder, Jess lost her leg to cancer at eight, spent years hiding it, then went viral with a single photo shoot.

Tinuke Awe and Clo Abe on Five X More, Why Black Mothers Need to Be Heard, and Working to Put Themselves Out of Business

Tinuke Awe and Clo Abe on Five X More, Why Black Mothers Need to Be Heard, and Working to Put Themselves Out of Business

We sat down with Tinuke Awe and Clo Abe on set for our 2026 Changemakers campaign. Together, they co-founded Five X More, the UK organization working to improve Black maternal health outcomes, named for the 2018 finding that Black women were five times more likely to die during pregnancy, childbirth and the six weeks after.

Babba Rivera on Building Ceremonia While Pregnant, the Motherhood Penalty, and Living Life at Full Volume

Babba Rivera on Building Ceremonia While Pregnant, the Motherhood Penalty, and Living Life at Full Volume

We sat down with Babba Rivera on set for our 2026 Changemakers campaign. Babba founded clean haircare brand Ceremonia, the first Latina-owned haircare brand on Sephora's shelves.

Staying Safe Online: From Peanut to IRL

Staying Safe Online: From Peanut to IRL

We're breaking down the simple habits that help you build real friendships and stay safe while you're doing it.

Alysia MontaƱo on Running, Resting, and Making Mothers Visible

Alysia MontaƱo on Running, Resting, and Making Mothers Visible

We sat down with Alysia MontaƱo on set for our 2026 Changemakers campaign. An Olympic bronze medalist known as "the pregnant runner" for competing eight months pregnant at USA Nationals, Alysia has spent the years since building For All Mothers+, a nonprofit pushing sports - and society - toward a gold standard of care for mother-athletes

Jada Sezer on Motherhood, Ambition, and Everything In Between

Jada Sezer on Motherhood, Ambition, and Everything In Between

We sat down with Jada Sezer on set for our 2026 Changemakers campaign. The first size 16 model on ASOS and the first size 16 woman on the cover of Women's Health UK, Jada has spent her career turning firsts into a broader mission - launching the CEO Mum podcast, a space for women navigating both motherhood and ambition, and most recently founding MOTHER AI, built to reduce the invisible mental load carried by mothers.

In this conversation, she opens up about what motherhood taught her that her career never could, the reality behind the pressure to shrink her ambitions, and why she believes naming the mental load is the first step to lightening it.

Em Clarkson on Hyperemesis, Practicing Online Safety, and Why It’s Okay to Say Motherhood Is Hard

Em Clarkson on Hyperemesis, Practicing Online Safety, and Why It’s Okay to Say Motherhood Is Hard

We sat down with Em Clarkson on set for our 2026 Changemakers campaign. A writer, creator, and campaigner, Em has played a pivotal role in influencing the Women's Health Strategy to better support those suffering from hyperemesis nationwide, and continues to challenge the social pressures women are so often told to accept.

Elaine Welteroth on Motherhood, Midwifery, and Why Every Mother Deserves More

Elaine Welteroth on Motherhood, Midwifery, and Why Every Mother Deserves More

We sat down with Elaine Welteroth on set for our 2026 Changemakers campaign. ⁠⁠Founder of birthFUND, a nonprofit deploying direct grants to families and midwives to close the gap in birth equity across America, Elaine is reshaping what every mother gets to expect from her birthing experience.

In this conversation, she opens up about the support she wished she'd had the first time around, the moment her midwife moved her to tears, and what it means to step into motherhood on your own terms.

Stay Connected, Stay Protected: Peanut Group Chats

Stay Connected, Stay Protected: Peanut Group Chats

Here’s what to know about group chats šŸ’¬

Peanut Plus Is Now HSA/FSA Eligible

Peanut Plus Is Now HSA/FSA Eligible

Whether you’re navigating fertility questions, postpartum changes, or sleepless nights, every woman deserves access to expert-led guidance and community through it all.šŸ’ā€ā™€ļø
That’s why we’re so excited to share that you can now use your Health Savings Account (HSA) or Flexible Spending Account (FSA) funds to subscribe to Peanut Plus.🄜
Through our partnership with TrueMed, with eligibility, you can put your pre-tax dollars toward your well-being and unlock everything Peanut Plus offers: expert advice, priority access to Q&As, and premium features designed to support you through every stage of motherhood.šŸ™Œ

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